The Details Design have been shaping the look of Theatre New Brunswick for five seasons now. In this video, we asked some of the designers to walk us through their creative process.

Our 2019-2020 season marks our fifth consecutive season working with The Details, a design and branding company based here in Fredericton, New Brunswick.

Each spring we present owner Tanya Duffy and her team with our season lineup and a few ideas or looks we find appealing. From there, we leave it all in their capable hands and wait patiently to see what they come up with.

To show our continued gratitude and to explore a completely different creative process, we sat down with Tanya and her team to hear first-hand how their development process works.

If you’ve ever wondered how the look for each season at Theatre New Brunswick is put together, this video offers some wonderful insight. Thanks to Tanya Duffy, Kirsten Stackhouse and Erin Goodine for their time and taking the time to chat. More importantly, thanks for making us look so good!

See more of their work:

And don’t forget to check out our full season lineup (and all its beautiful artwork) at

Subscriptions are now on sale. Single tickets go on sale July 22.